Creative director for In-context product shoot
I directed a photoshoot for skincare brand, Baja Basics. The client wanted the viewer to feel as if they were using the product. They wanted photos that conveyed how the product is used on a daily basis.
Reese Reiseg was the photographer. Shots were taken in Austin, Texas with assistance by Chelsea Berchon.
TYPE OF WORK
Creative; content strategy, staging/production assistant
DATE
2021
RESULT
Involved in delivery of content creation for the brand to use across multiple channels. Increased sales across social media channels to balance out their mostly Amazon sales.
